Drug Wholesale National Program

AmerisourceBergen, with Corporate Offices in Chesterbrook, PA, operates 35 distribution centers nationally. These distribution centers service the following chain drug accounts as primary supplier for OTC/HBC:

• BiMart
• EPIC Pharmacies, Virginia marketplace
• Fruth Pharmacy
• MediGap Pharmacy
• Medic Drug
• Longs Drug Stores

In addition, AmerisourceBergen services two main co-op groups:

• Good Neighbor Pharmacy - with over 3,000 independent drug stores
• Family Pharmacy - with over 2,500 independent drug stores
• Fruth Pharmacy

Dan Morgan, who has been calling on AmerisourceBergen for over 25 years, knows the programs and promotional opportunities that cost effectively drive your business.

Using a category management approach at corporate, AmerisourceBergen has a number of key contacts in HBC, OTC, and private label. Working with these key decision makers, and tying in advertising events, can make the difference in achieving your drug wholesale objectives.

With the HBC Source Program, Retail Edge Promotional book, Ad Express Circular, Home Health Care Catalog, Diabetes Shoppe, and the Space Manager Program (which is managed through Hamacher)… the right placement in these various programs means the difference of reaching your objective of broad-based independent drug distribution.

For the chain drug accounts, Dan works closely with the AmerisourceBergen drug chain liaison personnel around the country for effective chainwide distribution opportunities through "speed-to-shelf" and Rapid Replenishment programs. Managing proper pricing programs to set competitive retail prices at these chain accounts through negotiated chargeback pricing contracts is key. Rounding out the effective management of both key drug chain accounts and ABC's independent drug account base, Dan is very active in the area of unauthorized deduction tracking/control and SPIN report tracking to optimize your business through AmerisourceBergen.

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The Cardinal Health opportunity encompasses over 6,000 stores. Key to building sales at Cardinal are our relationships with their primary customers, including their in-house Medicine Shoppe/Medicap Pharmacies, as well as their larger chain customers such as Kerr Drug, Lewis Drug, and the innovative Pharmaca stores.

It is our goal to manage your business in a professional, efficient manner, creating opportunities to increase your distribution and sales, build your brand, manage your promotional funds in the most effective manner and handle the administrative details such as co-op tracking and deduction resolutions in timely fashion through our relationships with the appropriate people inside the Cardinal Health system.

We would help you to determine the best mix of promotional opportunities available to best build your business within your designated budget. The offerings at Cardinal would include the Profit Builder Catalog, First Placement Autoship, Leader Heathcare Magazine Ad Program, Home Healthcare Monthly Specials and specific placement in the "store within a store" programs covering categories such as Home Healthcare, Diabetes and Women's Health. We also work with Hamacher Resource group when appropriate to ensure proper placement of items in planograms.

Morgan & Sampson USA participates in the annual Cardinal Retail Business Conference. Your products could be displayed in our booths giving us the opportunity to show them face to face with the nearly 2000 independent and small chain pharmacists in attendance providing an opportunity for new distribution and incremental display.

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Morgan & Sampson USA's heritage stems from McKesson and we have been building a business relationship with them for more than 30 years. Chip Carter and Bob Alberto have the expertise and understanding of every aspect McKesson offers to the manufacturer. This knowledge has allowed new and current companies to launch new products, increase their distribution and promote with the independent class of trade.

McKesson is corporate driven with decisions made by the Category Managers in OTC, HBC and Home Health Care. All promotional planning and execution of promotions are done with the Category Managers. Morgan & Sampson USA has a successful record of guiding the manufacturer through the various programs to obtain distribution, maintain distribution and building their business.

Bob Alberto, Regional V.P. OTC, has worked with McKesson for over 30 years. Through his guidance he has successfully developed new companies as well as existing vendors. Bob has developed marketing plans specific to McKesson and their class of trade.

Kerri Scott, Regional V.P. GM, has worked with McKesson for 6 years specializing in developing branded OTC products within Home Health Care. Through her efforts, she has converted private label compliance products over to a national brand OTC manufacturer.

Baron Braccia, Key Account Executive, has worked with McKesson for 4 years calling on the private label category manager developing brands under the Sunmark label.

All three understand how to develop strategies within McKesson's guidelines to successfully launch new companies and new products, as well as increasing existing business. They work with other Morgan & Sampson USA offices to influence purchases with key chain accounts. This is particularly important for new manufacturers and new products.
They work with FrontEdge, the plan-o-gram merchandising team, to place products on the various sets insuring compliance with McKesson's Valu-Rite and Health Mart stores.

Morgan & Sampson USA offers a manufacturer a turnkey operation managed by top-level experienced sales personnel who understand McKesson. We take ownership from presentation through administration of claims and order processing.

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