Hired in 1994, Breathe Right (that "funny nose thing”) was our first major product after the merger of Morgan & Sampson, Inc. and Pacific Sales Group, Inc.
Representing CNS - a single-item vendor that no one knew, was a challenge MSUSA enthusiastically accepted
We walked a fine line between persistent and pest, but we had a “nose” for the product's potential
12 years later, CNS was acquired by GSK for $566 million